Grow Your
Online Admissions

with North Shore Digital

25+ Years

of Independent School Digital Marketing Experience

Our 3 co-founders are former marketing and program managers at St. George’s, Mulgrave & Bodwell Independent Schools in Vancouver.

A Team of Experts

Augment your current department with a team of experienced digital marketing specialists.

Let's Work Together

Why focus on digital marketing for your school?

A cultural shift to online business is taking place. Get ahead of the curve.

Families are increasingly researching and becoming aware of independent school choices online.

Find out where your admissions inquiries come from, improve your enrolment journey and allocate marketing budget more strategically.

Your Online Enrolment Funnel

GET FOUND ONLINE

Organic search, paid search, content leveraging & tracking marketing channel performance

ENGAGE PROSPECTIVE FAMILIES

Website UX analysis, landing page & CTA development, audience segmentation & targeting

NURTURE ADMISSIONS LEADS

Enrolment journey digitization, event registration tools & automation, retargeting

GROW APPLICATIONS

Analysis, Reporting, Consultation & Strategy

Schools Marketing Online Growth Program

Online Growth Program Details

Schools and educational institutions who need new inquiries and applications with a dedicated monthly budget for online advertising.

School Admissions & Marketing Strategy & Consulting

☑ Website, Digital Marketing, Paid Ads, SEO Strategy & Consulting

☑ Content Strategy Coaching

☑ Admissions Conversion Calculator

☑ Marketing Channel Recommendations

☑ Comprehensive Admissions Tracking

☑ Virtual Progress Meetings (booked on our calendar system)

☑ Dedicated Growth Account Manager

☑ Email Support

Website Content & Strategy

☑ Website UX & Content & Competitor Analysis

☑ Landing Pages

☑ Blog Publishing, Formatting and Search Engine Optimization

☑ Website Updates

☑ Admissions / Recruitment Optimization

☑ Technical Support (via our website ticket system)

Paid Advertising Campaigns

☑ Google Ads Campaigns (Search & Display)

☑ Retargeting Campaigns (audiences to be used across channels)

Search Engine Optimization (SEO)

☑ Keyword Research & Tracking

☑ Local SEO (e.g. Google My Business)

☑ Targeted SEO

☑ Foundational SEO

☑ Technical SEO

☑ Site Speed & Performance Optimization

Analytics & Reporting

☑ Monthly Analysis & Recommendations

☑ Online Growth Report

☑ Interactive Client Portal (24/7 access)

☑ Bi-monthly Billing & Invoicing

2020 was a turbulent year for schools. The world underwent an immediate transformation to both digital learning and business. There were tough challenges but also new opportunities. We can help your school quickly adapt to a fast changing digital landscape and your admissions department thrive online.

→ Schedule a free virtual consultation.

Admission Inquiries & Application Tracking

Set up and track conversion tracking goals for the key actions on your website that lead to admissions. For example; inquiry form completion, downloading / completing application forms, booking admissions meetings, information sessions, school tours and more.

Website Behaviour, Traffic & Search Trends

Configure Google Analytics on your website so that you can use this information to create action and impact on your admissions pages. We link this data to our reporting, so you can see clear information such as monthly search and traffic trends, page engagement and popularity and more.

Search Engine Ranking Report

Our tracking and reporting also includes relevant priority keywords we are optimizing to rank your website on Google, as well as a benchmark report for where you are currently positioned and target areas for improvement.

Transform your schools, digitize, & get found online

About North Shore Digital

North Shore Digital is an award-winning digital marketing agency based on the North Shore of Vancouver. We are specialists in getting schools found online, driving targeted traffic and growing applications.

What makes us stand out is our experience and expertise in private school marketing and increasing enrolment and admissions inquiries through the integration of website marketing, web design, SEO, content marketing, analytics and consulting.

Our 3 co-founders are former marketing and program managers at St. George’s, Mulgrave & Bodwell Independent Schools in Vancouver. Combined we have more than 25 years of independent school digital marketing experience.

Sample Results from Paid Ads

Wealth Management

$ 1000

Anticipated revenue from Google Ads campaigns in 7 months / $230,000 life-time value (LTV)

0 :1

Expected ROI of Google Ads campaigns

$ 0

Average Cost Per Lead from Ad Campaigns

Insurance

$ 100

Average Cost Per Lead from Google Ads Campaigns

↑ 0

Website traffic in first 3 months of campaign

0 +

Average monthly number of phone calls from website

looking for a FULLY MANAGED Sales & Marketing Automation Platform + CRM?

Financial Services' Testimonials

"Andrew and his team have worked with us as SEO consultants on our website and have delivered in a very professional and timely manner. Andrew is very knowledgeable and is a pleasure to work with." – Maili Wong, Portfolio Manager at Wellington-Altus Private Wealth and Author of Smart Risk: Invest Like the Wealthy to Achieve a Work-Optional Life"

Maili Wong - CFA, CFP, FEA

Executive VP, Senior Portfolio Manager, Wong Group

"Working with North Shore Digital ensures you'll be paired up with the best of the best. Andrew & Ira are a dynamic duo, who take the time to listen and understand your company needs. As a Financial Advisor, it's so important to work with someone who's familiar with our industry. I wouldn't hesitate to start working with them on all things digital including your website, Google My Business account setup, SEO, and Google Ads. You won't be disappointed!"

Aaron McEwen

Financial Advisor, Insurance & Estate Planning

"Andrew is amazing! I work with North Shore Digital to create my business website, google business page and SEO. With North Shore Digital managing my online presence, I don't have to worry about a thing! Andrew is extremely knowledgeable and creative and was able to put my words into a beautiful and professional website that encapsulates all that I am and my business represents! Highly recommend!"

Meagan Daniell - B.A., CFP, CLU

Principal, Vitality Wealth Management

Financial Services Companies We Work With

do Want to know how your school's Website Rank?

Analyze your website’s SEO performance for FREE

Ready to Take Your Digital Marketing Strategy to the Next Level?

Schools and educational institutions need strategic digital marketing to grow their customer base. When you work with a marketing agency, you get access to a highly specialized expert marketers to help your school stand out online, manage all the marketing channels you need to promote your school’s website. We strive to have the best customer satisfaction, and worked with many schools to help them reach their target audience. We specialize in digitization, getting found online and getting students to apply for your school.

Marketing Schools Online

Generate potential students, drive targeted website traffic, and build brand awareness for your school. Internet users are just waiting to find you in the search engines. If you’re a school or education institution that wants to grow their business by working with marketing teams that have a proven track record with growing schools, contact us today to see if our marketing plans are right for you.